External Communication and Public Relations
The Unit plays a strategic role in disseminating scientific information and in promoting and showcasing the activities carried out by the IZS of Teramo, adopting an integrated One Health approach and an Open Science model. Through clear, accessible, and multichannel communication, the Unit – through its two units, Library and Communication – promotes transparency, participation, and the sharing of research results. It also supports scientific publishing, contributing to greater visibility and impact of research at both national and international levels.
The Unit manages both the internal and external communication of the Institute, developing integrated strategies to disseminate its scientific and institutional activities. Through a multichannel approach, it provides information via the website, social media platforms, and multimedia content production, ensuring constant updates on the Institute’s projects, research, and initiatives. It is also responsible for drafting and distributing press releases, managing media relations, and organizing interviews and press conferences, thus ensuring ongoing dialogue with journalists and institutions.
The Unit organizes and takes part in events, conferences, and public initiatives, raising awareness and strengthening the interaction between the Institute and its stakeholders, with the aim of fostering dialogue on issues of public and scientific interest. At the same time, it develops visual and promotional communication strategies, creating graphic, photographic, video, and advertising content to promote the Institute’s image and ensure a consistent and recognizable identity.
The Unit supports researchers at various stages of scientific output and provides consulting services for the open access dissemination of publications and research data. It also contributes to the publication of the One Health Journal and the Veterinaria Italiana editorial series. In addition, it assists researchers in the preparation of scientific articles, reports, and posters, enhancing the reach and accessibility of research results.
Through a transparent and participatory approach, the Unit acts as a bridge between the Institute, the academic world, institutions, and the public, helping to strengthen the Institute’s role as a center of research excellence and a promoter of scientific and cultural innovation.
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Carla De Iuliis
Head
Since 1995, she has been serving as an Administrative Manager at the Istituto Zooprofilattico Sperimentale dell’Abruzzo e del Molise “G. Caporale” and, since 2018, she has been Head of the “Communication and External Relations” Unit, supporting the General Directorate in the dissemination of scientific knowledge and the promotion of institutional activities.
Since 1995, she has been serving as an Administrative Manager at the Istituto Zooprofilattico Sperimentale dell’Abruzzo e del Molise “G. Caporale” and, since 2018, she has been Head of the “Communication and External Relations” Unit, supporting the General Directorate in the dissemination of scientific knowledge and the promotion of institutional activities.
She holds a degree in Law from the University of Bologna (February 1994) and a Master’s degree in Administrative Sciences from the University of Teramo, with a thesis on Institutional Communication. She has also completed two Master’s programmes in Management and Leadership within the framework of the Italian National Health Service (SSN). In 2018, she earned a PhD in Business, Government and Society in the International Dimension, specialising in EU Cohesion Policy and Territorial Cooperation.
Over the years, she has held several roles within the Institute, gaining experience in Human Resources, Records and Protocol, Asset Management, Maintenance, Transparency, and Privacy.
A registered publicist journalist and Social Media Manager (SMM), she also collaborates with various national media outlets, writing about food and wine culture and regional heritage.
Her editorial work within the Institute includes the drafting and supervision of scientific publications and outreach materials, such as booklets for children on environmental and public health topics. She has taken part in numerous conferences and training courses, also as a speaker, addressing topics directly related to her areas of expertise.
Author of several scientific articles published in national and international journals, she is also responsible for producing news content for the Institute’s website and for writing press releases. She manages and supervises the official social media channels of the Teramo IZS, ensuring clear, effective communication through informative and outreach-oriented content, and fostering dialogue between institutions and the public.
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